I recently read in the book Managing Brand You by Ira Bluementhal that to perfect your brand you must begin with the basics of self-evaluation. One of the ways to do this is to create an adjective list of who we believe we are. He suggests creating a 25 word list to do this and I must say it has helped me tremendously.

He was sure to point out that we should be brutally honest with ourselves, not only mentioning the awesome adjectives, but the not-so awesome adjectives as well. As we all have negative and positive traits, it is important that we examine both.
Learning more about yourself helps the process of branding and allows you to concentrate on how to become a better you. This is what the branding process is all about and since I'm also doing it, I find it quite rewarding.

Below is a link to a list of adjectives for you to mention on your personal list. http://tiny.cc/ComprehensiveAdjectives Out of 25, there will probably be at least 8-10 negative traits that you know of. Taking a look at where we fall short, even if our friends think we do no wrong, places us well on our way to a more fulfilling life and a more viable and fabulous internal brand position. It's the inside that counts. Be your best self.

Find me on Twitter @thesocialiteprj and on Facebook at Cristal Carrington

Smooches & Stay Fabulous

-Cristal Carrington