Welcome to Google. King of the web.

In the world of branding, using the right keywords in your articles not only make for an interesting read, but catches the attention of the mega intuitive search engine.

Blogging has become such a powerful tool to launch and enhance your personal brand. Visitors are eager to learn and share with you as you take them on your personal journey through interesting, catchy content and pictures that furthers the emotional appeal of what you’re writing. Plugging in words related to shows, movies, trends, personalities and even other brand names, help to get your articles read by a wider audience.

Writing enticing content can make the difference in visitors returning vs. visitors reading your boring article and never returning or sharing a link to your site. It is important to paint pictures in the mind of your audience when describing your product or service.

For example if you sell tshirts, you want to make your product as appealing as possible. Tshirts come in all different colors, price ranges and styles; so what separates your tshirts from Hanes? Could it be the warmth/cooling factor? Do your tshirts have microfibers that absorb sweat better than the competition? Are your tshirts sexy and ideal for women? Does it have naughty or powerful messages on them as a novelty? Do they glow in the dark? Are they made for portly men like Rush Limbaugh? Not only did you just visualize several different tshirts in your head, but I just added several key words to use when classifying my blog post.

Words like microfiber, sweat, sweat absorption, cooling tees, Hanes, powerful tshirts, naughty tees, neon tees and Rush Limbaugh, are just a few keyword examples of how you can differentiate yourself and your brand from the competition and boost your web views.

A great way to see what people are searching for on Google is to visit Google Trends, which will offer the most recent top search trends from visitors on the site. Use this tool to craft content or get involved with topics that are important to you and your brand and boost your web views in no time.